ADVERTISING

BASF

Future Monuments

Agency: Bee Interactive

Description

BASF master life is a chemical-treated concrete that provides resistance to deterioration caused by abrasion, corrosion of steel, alkali-silica reaction, sulfate attack, drying shrinkage cracking, moisture, and natural factors.

Living in Egypt lets you get inspired by the ancient sunken cities discovered in Alexandria and how statues are not damaged despite the passage of time and environmental factors. This shows the strength and greatness of the construction.

This professional campaign titled 'Future Monuments' was published in Australia, Egypt, and United Arab Emirates in November, 2019. It was created for the brand: BASF, by ad agency: Bee Interactive. This OOH Outdoor and Print media campaign is related to the Industrial, Agriculture industry and contains 1 media asset. It was submitted about 2 years ago by Common Sense and Coffee Maker: Nader Emad Anbar.

Credits

Creative Director: Nader Emad Anbar
Sr. Art Director: Bilal Abbas
Chief Operating Officer: Reham Chedid
Project Manager: Wael Elhabibi
Account Manager: Nada Elwadi

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