From His Game To Yours | Spring/Summer 2025
Description
Tiger Woods and Sun Day Red, in partnership with AKQA, have launched a new campaign today, “From His Game to Yours,” to support and celebrate the initial launch of the brand's 2025 Spring/Summer collection.
This film pays homage to the importance of apparel performance on the golf course and features Tiger in his element, between the course and the design studio, as he tests, tweaks, and refines every detail. He is hands-on with the process, working directly with designers to get it just right. It’s about precision, performance, and gear built for his game, and for yours.
Sun Day Red and AKQA teamed up on creative development, content production and execution, with AKQA Associate Creative Director Hunter Patrick directing the film.
This professional campaign titled 'From His Game to Yours' was published in United States in February, 2025. It was created for the brand: Sun Day Red, by ad agency: AKQA. This Digital medium campaign is related to the Sportswear industry and contains 6 media assets. It was submitted 4 days ago.
Credits
Brand: Sun Day Red
Brad Blankinship // President, Sun Day Red
Scott Frost // Head of Marketing, Sun Day Red
Kathryn Ortwein // Director, Product Development
Emily Belle // Program Manager, Social Media
Garrett Byrum // Content Creator, Brand Marketing
James Bell // Associate Brand Manager
Advertising Agency: AKQA
John Gordon // Group Creative Director
Hunter Patrick // Associate Creative Director
Miya Chuyko // Senior Copywriter
Molly Hayes // Senior Integrated Producer
Mike Riley // Group Strategy Director
Jon Freshwater // Director, Client Management
Patrick Gregory // Client Director
Production
Production // Revery
Director // Hunter Patrick
Director Of Photography // Austin Kearns
Line & Post-Producer // Jake Lowden
Editor // Kauai Moliterno
Color // Company3 // Joseph Bicknell
Audio // Field Day Sound // Calvin Pia