Description
FOUNDERS wasn't just an advertising campaign. It was a comic book world tailor-made for SKODA AUTO fans. They could follow the adventures of the main heroes, the genius inventors Vaclav Laurin and Vaclav Klement, by reading their stories at authorised dealerships, at the 2021 Prague Comic-Con event, or by playing a revolutionary interactive video game within the Messenger Chatbot on the SKODA AUTO Czech Republic Facebook page. We created a platform in which nearly 20,000 players spent an hour of pure time.
This professional campaign titled 'FOUNDERS' was published in Czechia in December, 2021. It was created for the brand: Skoda, by ad agency: Socialsharks. This Digital medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted about 1 year ago by Creative Director: Daniel Krasny of Socialsharks.
Credits
Advertising Agency: Socialsharks, Prague, Czech Republic
Creative director: Daniel Krasny
Graphic designer: Jakub Snapka
Motion Designer: Jiri Sraier
Social Media Manager & Teamleader: David Frejka
Social Media Manager: Kristyna Jehlickova
Digital Marketing Manager: Filip Kerestes
Digital Marketing Specialist: Kelly Morel
