Safe Kids

Football, Bicycle


In China, there are nearly 16,000 children injured even dead due to traffic accidents, of which, almost half of them caused by the violation of children themselves. Thus, it is urgent to raise children’s awareness of traffic safety, develop the habit of public traffic safe, and give more attention to children traffic safety. Let’s strive to keep children away from traffic danger.

This professional campaign titled 'Football, Bicycle' was published in China in November, 2012. It was created for the brand: Safe Kids, . This Print medium campaign is related to the Public Interest, NGO industry and contains 2 media assets. It was submitted over 9 years ago.


Art Director: Woody Hu


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