In Chile, in 2017 alone, 8,726 cases of missing persons were reported.
Until today the only way to search is through improvised posters stuck in the streets. That's why we turn these posters into SnapCodes that allow us to see 3D models, at scale, of the people missing within Snapchat.
This professional campaign titled 'Finding Hope' was published in Chile in April, 2018. It was created for the brand: Polícia de Investigaciones de Chile, . This Digital medium campaign is related to the Public Interest, NGO industry and contains 2 media assets. It was submitted over 4 years ago.
Production Company: Raya
Executive Creative Director: Felipe Medina
Art Directors: Guillermo Guajardo, Felipe Brante, Verónica Maneiro, Alexander Rengifo
Editor: Julián Cabello, Ignacio Navarrete