Year 2022 made it 10 years of X3M Ideas’ existence and to commemorate this special anniversary, we did many things, including the launch of a new brand identity, embracing "X" as our identifier and developing a new strategic proprietary tool called "Finding X".
At its core, Finding X comprises 3 main concepts: White Spaces, Insights and Brand Constant.
Put together, they unlock the "X" of brands, taking them to places where consumer love and devotion exist.
These set of ads explain Finding X in detail.
This professional campaign titled 'FINDING X' was published in Nigeria in June, 2022. It was created for the brand: X3M Ideas, by ad agency: X3M Ideas. This Print medium campaign is related to the Agency Self-Promo industry and contains 3 media assets. It was submitted 9 months ago by Art Director: Sheu Sodiq of X3m ideas.
Advertising Agency: X3m Ideas, Lagos, Nigeria
Chief Creative Officer: Steve Babaeko
Executive Creative Director: Mike Miller
Creative Director: Anthony Wolve
Deputy Creative Director: Kelechi Uduma
Head Of Design: Abisoye Odewole
Art Directors: Sodiq Sheu, Sam Olorundare, Zeloyi Chinye, Promise Eventus
Copywriters:Aidovhioghie Anani, Misturah Owolabi, David Odey