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Canon

Find Your Story with EOS R10

Agency: Logicserve Digital

Description

Every capture has a story to tell...

Photographers invests hours, weeks, or even years with hundreds of re-clicks and re-shoots, just to create that iconic piece, irrespective of weather, temperature, or trouble.

The journey of every content creator is often long-winding and paved with obstacles. But determined to find what they seek, they keep going, rising above challenges, pushing the limits.

While an artist finds inspiration in colors, a writer in words.

A photographer finds inspiration in everything that surrounds us!

To find action, drama, romance, mystery, and stories!

However, behind the scenes often remain unknown to all except themselves - while the final output - the on-stage show is a fine masterpiece - the lengths they go to create that go unseen and unappreciated. With the right assistant by their side, their journey towards their destination can be smoother and faster. And that is what exactly Canon EOS R10 does for them. With features designed to empower them, R10 makes it all possible, urging them to be unstoppable and set out to Find Your Story.

To launch the EOS R10, a brand-new addition to Canon's revolutionary EOS R SYSTEMS series, the campaign "Find Your Story" with a series of digital films that deep dived into the stories of four Photographers/Influencers from different genres- Wedding, Travel, Fashion, and Food. Where we captured them in action, showing their journey to find their iconic shot.

This professional campaign titled 'Find Your Story with EOS R10' was published in India in June, 2022. It was created for the brand: Canon, by ad agency: Logicserve Digital. This Content, Digital, and Film media campaign is related to the Electronics, Technology industry and contains 4 media assets. It was submitted over 1 year ago.

Credits

Advertising Agency: LS Digital
Production Company: Pragaur Films
Sr. Vice President: Manesh Swamy
Sr. Creative Directors: Dipshika Ravi, Nishant Patil
Associate Creative Director: Tessa George
Group Heads (Creative & Design): Aditi Khare, Uday Sawant
Art Director: Mahesh Sawant , Mahindra More, Tejas Waghmare
UX/UI: Nitin Chaudhary , Ravindra Dhadave

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