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Hotels.com

Find Your Perfect Somewhere

Agency: Wieden + Kennedy Portland

Description

The new global campaign, dubbed “Find Your Perfect Somewhere,” redefines the brand as a matchmaker, not a directory. Matching travelers with the best accommodation for them is inherently what Hotels.com does and this new platform solidifies that as a connection point and purpose within the broader accommodation world. Each spot describes a hotel in the manner of an online dating profile or personal ad to emphasize that Hotels.com will match you with your very own perfect somewhere, no matter who you are, or what that is.
“Hotels.com new creative platform was designed to convey the idea that what’s perfect for some might not necessarily be what’s perfect for you. And we’re here to make that perfect match happen,” said Hector Muelas, senior vice president of global creative at Expedia Group. “Just as every traveler is unique, every property has its own personality, too. Hotels are about both tangibles and intangibles -the details that make a stay perfect for you.”

This professional campaign titled 'Find Your Perfect Somewhere' was published in United States in April, 2022. It was created for the brand: Hotels.com, by ad agency: Wieden + Kennedy Portland. This Film medium campaign is related to the Hospitality, Tourism industry and contains 2 media assets. It was submitted almost 2 years ago.

Credits

Agency: Wieden + Kennedy Portland
Creative Directors: Devin Gillespie, Becca Wadlinger
Copywriter / Art Director: Nicole Blauw, Nick Stokes
Design Director: Karen Koch
Producers: Nani Weinberg, Rafael Sanchez
Executive Producer: Hayley Goggin
Brand Team Member(s): Vanessa Miller, Alex Fitch, Audrey Huber, Ariel Thweatt
Creative Operations Manager: Jordan Strang
Strategy Team Member(s): Henry Lambert, Gabriel Marchi, Katie Dyer, Ruby Robinson
Group Media Director: Kelly Mueller
Business Affairs: Laura Caldwell, Matt Hughes, Tristan Martin
Traffic: Joe Chaath
Design Producer: Alicia Kuna
Studio Designer: Allison Berg, Lindsay Johnson
Motion Producer: Cameron Blake
Motion Designer: Adam Sirkin
Copyeditors: Lisa Kadous

Office National...
FirstBank of Ni...

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