Description
As one of the smallest countries In Europe, safety is a national priority in Estonia. Women have wanted to serve their motherland for years, only to be stopped by a social conditioning - Defence is no place for a woman.
We transformed the most romantic statue in Estonia into a symbol of a woman’s love for her country. And the kiss took on a whole new meaning.
This professional campaign titled 'Farewell Statue' was published in Estonia in April, 2017. It was created for the brand: Ministry of Defence, by ad agency: Tabasco. This Ambient medium campaign is related to the Public Interest industry and contains 1 media asset. It was submitted about 7 years ago.
Credits
Advertising Agency: Tabasco, Tallinn, Estonia
Creative Directors: Indrek Viiderfeld, Kerstin Raidma
Art Director: Kadi Hugo
Copywriter: Mart Metsma