Fall Winter 2025 precollection
Description
A character study, at once candid and stark, seen through the photographic gaze of Gray Sorrenti.
LOEWE Global Brand Ambassador Yang Mi and actors Greta Lee, Josh O’Connor and Stéphane Bak are pictured in domestic settings.
A collection that plays with scale, proportion and detail. Shapes are both abstract and pragmatic, following a playful dialogue between body and garment that is quintessentially LOEWE.
The Puzzle bag is updated with a biker belt, and the Ola arrives in smooth leather with tonal donut chains as signature bags are refreshed for the new season.
This professional campaign titled 'Fall Winter 2025 precollection' was published in Multinational Worldwide in May, 2025. It was created for the brand: Loewe, . This 360° medium campaign is related to the Fashion industry and contains 54 media assets. It was submitted about 3 hours ago.
Credits
Production Company: Farago Projects, Paris, France
Creative Direction: Jonathan Anderson
Photographer: Gray Sorrenti
Film Director: Gray Sorrenti
Set Designer: Vincent Olivieri
Styling: Benjamin Bruno
Hair: Karim Belghiran
Makeup: Ana Takahashi
Soundtrack: Krystal Klear
Voiceover: Man Ray Trust
