A long term campaign with objective to build the image of ŠKODA among Czech families with children. We turned the Czech republic into the land of elves. This platform would allow us to create content that could grow over time. The prints are hand made.
This professional campaign titled 'Fairytales of the Czech republic, Water Elf, Fairytales o...' was published in Czechia in May, 2016. It was created for the brand: Skoda, by ad agency: Leagas Delaney. This Print medium campaign is related to the Automotive industry and contains 4 media assets. It was submitted over 10 years ago.
Advertising Agency: Leagas Delaney Prague, Czech republic
Creative Director: Tereza Sverakova
Art Directors: Lauren van Aswegen, Kristina Ambrozova, Jan Tomasek
Copywriter: Tereza Sverakova
Photographer: Marek Bartos