Description
Imagine a world where you could truly experience colour, transcending the confines of sight.
What if you could not only see it, but also smell, hear, taste, and feel its vibrant hues? Enter Pantone, the universal language of colour comprehension, with its codes seamlessly applicable across various fields. In this innovative campaign, we aim to raise awareness about synesthesia, inviting you to explore the multisensory dimensions of colour through the lens of Pantone's universal palette.
This student campaign titled 'Experience Colour x #SynesthesiaAwareness' was published in India in November, 2023. It was created for the brands: Pantone and Social Awareness Program, by ad school: Amani Nagda. This Design, Direct, and Print media campaign is related to the Health and Public Interest industries and contains 3 media assets. It was submitted 11 months ago by Writer & Tattoo Artist: Amani Nagda.
Credits
Advertising Agency (School): Amani Nagda
Production Company: Amani Nagda, Mumbai, India
Art Director: Amani Nagda
Copywriter: Amani Nagda