Description
Insight: People judge a speaker’s power by the physical impact it creates, not its size.
Big Idea: A small speaker can deliver a giant, room-shaking experience.
Execution: The Beats Pill is placed next to everyday objects that visibly vibrate, using physical movement to make powerful sound impossible to ignore.
This student campaign titled 'Everyday, Amplified' was published in United States in October, 2025. It was created for the brand: Beats by Dre, by ad school: S.I. Newhouse School of Public Communications. This Print medium campaign is related to the Electronic Devices, Electronics, Technology, and Household Products industries and contains 3 media assets. It was submitted about 2 hours ago.
Credits
Advertising School: S.I. Newhouse School of Public Communications
Art Director: Katelina Shaw
Copywriter: Katelina Shaw
Instructor: Mel White
