Even more innocent

Agency: Neverland


innocent Drink's new campaign playfully highlights how much fruit, veg and vitamins go into their juices and smoothies, by being unable to fit everything into the adverts.

This professional campaign titled 'Even more innocent' was published in France and United Kingdom in April, 2024. It was created for the brand: Innocent, by ad agency: Neverland. This Film, Integrated, and OOH Outdoor media campaign is related to the Soft Drinks industry and contains 4 media assets. It was submitted about 1 month ago by Brand Director: Tom Trevelyan of neverland creative.


Client: innocent Drinks
Chief Marketing Officer: Kirsty Hunter
European Head of Brand & Portfolio Irem Alp Mainwaring
European Comms lead: Hannah Jensen
Senior Brand Manager: Kate Wheeler
Executive Creative Director: Carol Feeley
Creative Director: Jacob Denno
Strategist: Imogen Almond
Senior Designer: Claire Blandy
Copywriter: David Kay
Senior Designer: Alice Wall

Agency: Neverland
Co-Founder: Simon Massey
Creative Director: Alan Wilson
Senior Creatives: Erik Uvhagen & Liam Crerar
Designer: Nadine Fer
Junior Designer: Ben Mckay
Chief Strategy Officer: Lola Neves
Senior Strategist: Talula White
Head of Production: Amy Coomber
Senior Producer: Alex Cowley
Business Director: Anna Jackson
Account Director: Conor Lloyd
Account Manager: Lauren Streetley

Production House: MYTHSMYTH
Director: Abbie Stephens
Executive Producer: James Bolton

Film Post: Stich
Editor: Ben Corfield

Post house: Jam VFX
Post Producer: Jack Simpson
Colourist: Jax Harney
Colour Producer: Chloe Saunders

Music Company: Lost Boy Collective

Groundwork Action


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