Dry January doesn't have to be Dry
Description
WeRoad, the travel brand known for its innovative and immersive group experiences, has launched an exciting new outdoor advertising campaign in the heart of Manchester. This bold initiative reimagines "Dry January," offering a refreshing take on the month-long tradition.
This professional campaign titled 'Dry January doesn't have to be Dry' was published in United Kingdom in January, 2025. It was created for the brand: WeRoad, . This OOH Outdoor medium campaign is related to the Travel and Tourism industry and contains 3 media assets. It was submitted 5 days ago.
Credits
CMO: Fabio Bin
UK Marketing Manager: Justyna Chlopecka
WeRoad In-House Team: Margherita Galluzzo, Lorenzo Sala, Martina Paradiso, Anna Harvey
