Description
This new concept, "Bring Your Best," resonates with the inherent attitude of today's younger generation. Modern youth love to showcase their coolness and clarity about what they want. The campaign reflects this, with carefully designed scenarios and graphics that embody the brand's new tone. This campaign marks a break from the brand's communication style in recent years, embracing a more modern approach that aligns with what today's consumers seek. The new campaign brings our mascot to life as a cool, confident kid, embodying the values we want to convey.
This professional campaign titled 'Manhanzitos Bring Your Best' was published in Portugal in September, 2023. It was created for the brand: Bimbo, by ad agency: WYcreative. This Film medium campaign is related to the Food industry and contains 1 media asset. It was submitted 10 months ago by AGENCY: WYcreative.
Credits
Advertising Agency: WYcreative
Production Company: Trix
Creative Director: Tiago Varino; Carlos Pontes
Art Director: Ricardo Ferreira
Copywriter: Tiago Varino
Produção Executiva: @joaosacadura @joaobelmar @t3ix_film
Realizador: francisco Neffe
DoP: jcarneiro.dop
Ass. Director: joana hmp
Production manager: Leonor Viegas
Art Director: Vercesi_0p30
Make Up: Raquel Laranjo
Stylist: Rita Prieto Alves styling
Coreography: Ojo Lopes
Edit/ Post Production: Gordons.off, Diogo Simões, Rita Amado, Trix film
Grading: Paulo Ines Light Film vfx
Music: Nucleo Audio
Sound Design: dizplay sound lab
