Description
Nothing kills the motivation to hit the gym quite like a sofa tempting you to sit back, relax, and do absolutely nothing.
Fitness club “MyFitness” has exposed this real enemy that holds back those who aspire to work out, and has encourage them to confront it head-on.
This professional campaign titled 'Don't let the sofa stop you' was published in Estonia and Latvia in January, 2024. It was created for the brand: MyFitness, by ad agency: WKND. This Digital and Print media campaign is related to the Fitness industry and contains 2 media assets. It was submitted about 1 year ago.
Credits
Advertising Agency: WKND
Creative Director: Jānis Kuprašovs
Art Director: Edvards Percevs
Photographer: Kristaps Bardziņš
3D: Dimitri Maslakov
Project Manager: Signe Uļģe