Don’t be afraid of weight management / Every step counts.
Don’t be afraid to get your skin checked / Feel good again.
Don’t be afraid of a blood test. / Let’s clear up those doubts.
Description
As children, we believed that monsters were hiding under our beds. But as we grow older, our fears change and appear in everyday situations, like stepping on a scale, checking our skin, or getting a blood test.
This Halloween, we turn these everyday objects into the new monsters under the bed, representing the fears that often hold us back from taking care of our health.
With Serenza, we aim to transform those fears into confidence, encouraging people to take the first step toward their well-being through prevention, compassionate care, and professional medical support.
This professional campaign titled 'Don't fear what's under the bed.' was published in Ecuador in October, 2026. It was created for the brand: Serenza, by ad agency: Maruri. This Digital medium campaign is related to the Health industry and contains 3 media assets. It was submitted about 3 hours ago.
Credits
Agency: Maruri
Art Director: Daniel Tamayo
Creative/Copywriter: David Andrés Duque
Designer: Christian Villacis
Account Director: Alegría Salgado
Client: Serenza