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Paul Phare's series of artworks, "A glimpse behind the mask of Dow" is a personal response to Dow Chemical's "human element" advertising campaign, on which Dow has spent $30 million. As those harmed by Dow's poisons are some of the poorest, most helpless people on the planet, they can't match this spend, but they have something more valuable than dollars. They have you. Please download these posters and spread them widely.
This NSFW professional campaign titled 'Dollars' was published on February 01, 2007. This Print medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted about 15 years ago.
Advertising Agency: Jamrach & Sons, Brighton, UK
Creative: Paul Phare