A creative spot for the Disruptor shoe line from FILA China by London-based director Max Hemmings. Disrupting the standard dance crew ad by trapping them inside a car, Hemmings plays with the tension between constrained and explosive movement
This professional campaign titled 'Disruptor' was published in United Kingdom in October, 2018. It was created for the brand: Fila, by ad agency: Guerrilla. This Film medium campaign is related to the Fashion industry and contains 1 media asset. It was submitted almost 5 years ago.
Advertising Agency: Guerrilla, London, UK
Creative Directors: Dean Youngson, Dominic Keighley
Art Directors: Ben Toms, Noni Braithwaite
Director / Original Concept: Max Hemmings
Producer: Helen Dulay