Description
Showrooms are generally places where cars are shown in mint condition. But a Pajero, is known as a 'true' SUV. Taking a cue from that insight, we displayed a Pajero that had been through Hell and back.
This professional campaign titled 'Dirty Pajero' was published on November 01, 2007. This Ambient medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted almost 17 years ago.
Credits
Advertising Agency: Contract Advertising, India
Creative Directors: Raghu Bhat, Manish Bhatt, Srreram Athray
Art Directors: Ankit Kothari, Sandeep Das
Copywriter: Rayomand J. Patell
Photographer: Joseph Daniel