Desh Magazine

Desh Festive Campaign

Agency: SoS Ideas


Desh is one of Bengal's oldest literary magazines. Sharodiyo Desh is the magazine's Durga Pujo special publication. The magazine contains stories, essays, art, poems and other literary content. The festival of Durga Pujo marks the arrival of Goddess Durga along with her many children. One of Durga's daughters, Goddess Saraswati, the goddess of art and knowledge has been portrayed in the campaign. She always carries a Veena which is a musical instrument which has been replaced in the campaign with other stationery items like a pen and a paintbrush.

This professional campaign titled 'Desh Festive Campaign' was published in India in August, 2019. It was created for the brand: Desh Magazine, by ad agency: SoS Ideas. This Print medium campaign is related to the Recreation, Leisure industry and contains 2 media assets. It was submitted almost 5 years ago by Senior Copywriter: Preetha Basu of SoS Ideas.


Advertising Agency: SoS Ideas, Kolkata, India
Executive Creative Director: Souvik Misra
Executive Creative Director: Soubhik Payra
Senior Creative Director: Joy Aich Bhowmik
Creative Director: Biswarup Nath

The Case For Her
Jio Saavn


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