Description
The countdown to the World Cup is on, and DoorDash is going all in.
DoorDash, together with its global portfolio of brands, Deliveroo and Wolt, today unveiled the brands’ first-ever international campaign to spotlight its role as an Official Tournament Supporter of the FIFA World Cup 2026™.
The “Deliver Us To Fútbol” campaign marks a milestone moment for the three brands, bringing them together on an international stage for the first time to celebrate the passion, anticipation, and rituals that define the world’s match. Produced in partnership with GUT Los Angeles and GUT Design, the campaign launches today across TV, BVOD, OOH, paid digital, audio and social channels internationally. It will be brought to life through local activations, partnerships and events across DoorDash in the US and Canada, as well as Deliveroo (UK, France, Italy) and Wolt (Germany, Norway, Finland, Denmark) in their respective regions.
DoorDash will also bring back its seventh Summer of DashPass in the US timed with the international campaign. This work was also developed in collaboration with FIFA World Cup 2026™ sponsors including Michelob Ultra, McDonald’s and Frito-Lay, alongside other FIFA World Cup 2026™ supporters like Casamigos and key DoorDash partners such as Kroger and CVS Pharmacy.
As the Official On-Demand Delivery Supporter and the Official Restaurant Reservations Platform Supporter of the FIFA World Cup 2026™, DoorDash, along with its global portfolio of brands, is here to help when life gets chaotic during the tournament. Between superstitions, nonstop match viewing, and disrupted sleep schedules, it’s easy for things to go off the rails. DoorDash, Deliveroo and Wolt are the ultimate life assistants to fuel the frenzy so fans can focus on what matters most: fútbol.
“Deliver Us to Fútbol” is an ode to the rituals of the game, following the experience of a Dasher during the FIFA World Cup™ and spotlights iconic tournament moments referenced throughout the spot for superfans. The emotional rollercoaster of the tournament inspired the many thoughtful details woven throughout the work, capturing the fervor unique to this quadrennial moment. Whether it’s delivering coffee to stay up for a match, a pen for a once-in-a-lifetime autograph, or a celebratory meal to mark the win, DoorDash, Deliveroo and Wolt have it all to support fans.
This professional campaign titled 'Deliver Us To Fútbol' was published in Multinational Worldwide and United States in May, 2026. It was created for the brands: Deliveroo, DoorDash, and Wolt, by ad agency: GUT LA. This Film and Integrated media campaign is related to the Delivery Services and Sports industries and contains 1 media asset. It was submitted 25 minutes ago.
