Description
Greenpeace mobilizes worldwide against the scourge of deforestation and for the promotion of responsible agriculture. The demand for soy to feed livestock has exploded in recent years. In response, entire ecosystems, such as the Cerrado savannah in Brazil, are being destroyed and replaced by vast soy fields, which are then exported globally.
This professional campaign titled 'Deforestation is not a fiction' was published in France in October, 2022. It was created for the brand: Greenpeace, by ad agency: Strike. This Film medium campaign is related to the Public Interest and Public Utility industries and contains 1 media asset. It was submitted 11 months ago by Founder / CEO / CCO: Jérôme Gonfond of Strike.
Credits
Advertising Agency: Strike, Paris, France
Chief Creative Officer: Jérôme Gonfond
Chief Strategy Officer: Pierre Bellefleur
Creative Director: Rémi Lascault
Copywriter: Jérôme Gonfond
Production Company: Madame de Sanzillon (QUAD)
Director: Paul Lavau
Sound Production: The
