Description
An ad promoting Shave For A Cure, the Leukaemia & Blood Foundation's annual fundraiser which aims to get 10,000 Kiwis shaving their head - one for every New Zealander living with a blood cancer in New Zealand today.
This professional campaign titled 'Cut it short' was published in New Zealand in April, 2010. It was created for the brand: Leukaemia & Blood Foundation, by ad agency: Ogilvy. This Audio medium campaign is related to the Public Interest industry and contains 1 media asset. It was submitted over 14 years ago.
Credits
Advertising Agency: Ogilvy, Auckland, New Zealand
Executive Creative Directors: Basil Christensen, Damon O'Leary
Copywriters: Matt Williams, Freddie Coltart
