Centuryply products would require the use of a certain natural resource. Therefore as part of their corporate social responsibility the company is distributing 5000 saplings across the city of Jaipur (Rajasthan, India). The bird poo is related to growing more trees and thereafter, the coming of more birds to the city.
This professional campaign titled 'CSR' was published on August 30, 2007. This Print medium campaign is related to the Industrial, Agriculture industry and contains 1 media asset. It was submitted almost 15 years ago.
Advertising Agency: Bates David Enterprise, Kolkata, India
Creative Directors: Anurag Hira, Souvik Misra
Art Director: Anirban Guha
Copywriter: Ranadeep Dasgupta
Photographer: Supratik Chatterjee