ADVERTISING

Mercedes

Crash test

Agency: BBDO

Description

Pink Ribbon advises women to no longer perform monthly breast self-examinations.
Mercedes-Benz supports Pink Ribbon and placed a 1/1 advertisement in the magazine.
The theme of this year’s advertisement is ‘self-examination is good, but examination by experts is better’.

This professional campaign titled 'Crash test' was published in Netherlands in September, 2008. It was created for the brand: Mercedes, by ad agency: BBDO. This Print medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted about 14 years ago.

Credits

Advertising Agency: FHV BBDO, Amsterdam, Netherlands
Art Director: Joris van Elk
Copywriter: Mark Muller
Account: Bas Verdoorn
Photography: Jaap Vliegenthart
Retouch: Souverein

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