Our life has become a continuous consumption of content, and all our actions on the network are interaction with different types of content, which should be safe at every moment. Therefore, DDB Russia suggested that Kaspersky introduce a new concept – content man. CONTENT MAN – is a collective image of each person on the Internet. In our new video the becomes what it likes and does online. Every part of the content man is safe, because it is protected by Kaspersky. We all are content men. And Kaspersky secures us.
This professional campaign titled 'Content Man' was published in Russia in November, 2020. It was created for the brand: Kaspersky, by ad agency: DDB. This Film medium campaign is related to the Electronics, Technology industry and contains 1 media asset. It was submitted about 3 years ago.
Advertising Agency: DDB Russia, Moscow, Russian Federation