Star Alliance

Connecting The World

Agency: Atomic


Star Alliance, the world’s biggest airline alliance, which includes the likes of Lufthansa, United and Singapore Airlines as some of their members, has released its latest brand campaign launching with a hero film that celebrates connecting the world once again.
The campaign celebrates Star Alliance’s 26 member carriers’ ability to bring the world back together again, highlighting the relationships of friends, family and loved ones that we have so badly missed over the last 18 months. The brand film captures multiple occasions of that raw emotion people feel when they finally get to see each other, one connection at a time. The campaign will run globally in press, digital and social channels, and airport placements.

This professional campaign titled 'Connecting The World' was published in United Kingdom in October, 2021. It was created for the brand: Star Alliance, by ad agency: Atomic. This Integrated medium campaign is related to the Hospitality, Tourism and Transport industries and contains 1 media asset. It was submitted over 2 years ago by New Business Director: Jack Williams of Atomic London.


Advertising Agency: Atomic, London, United Kingdom of Great Britain and Northern Ireland


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