Description
Toronto’s condom usage has actually decreased in the Tinder age. To get people interested in condoms, we held a design contest to create the official condom of Toronto. The campaign idea was based on one question: What happens when you actually win a condom design contest? What’s it like to be recognized for this very strange achievement? How would you deal with being “condom famous?”
This professional campaign titled 'Condom famous' was published in Canada in October, 2016. It was created for the brand: Toronto Public Health, by ad agency: The&Partnership. This Outdoor medium campaign is related to the Public Interest, NGO industry and contains 4 media assets. It was submitted over 6 years ago.
Credits
Advertising Agency: The&Partnership, Toronto, Canada
Executive Creative Director: Ron Smrczek
Art Director: Yvette Reitner
Copywriter: Jake Bogoch
Mac Artist: Jimmy Shairulla
Group Account Director: Jenni Cowdy
Producer: Kathy Shaw
