Description
Cactus, an independent strategic creative agency specializing in health and recreation brands, has launched a campaign for Utah’s Washington County Convention and Tourism Office. The agency won the business in November after a competitive pitch.
The new brand renames the State of Utah’s Washington County as Greater Zion, with the aim to unify and celebrate the area’s diverse tourism offerings, spread visitation throughout the region and entice visitors to stay longer.
This professional campaign titled 'Come to Greater Zion' was published in United States in August, 2019. It was created for the brand: Washington County Convention and Tourism Office, by ad agency: Cactus. This Integrated medium campaign is related to the Hospitality, Tourism industry and contains 7 media assets. It was submitted over 5 years ago.
Credits
Advertising Agency: Cactus, Denver, USA