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MAC Cosmetics

Color is your runway

School: Miami Ad School

Description

Women are instructed by society to be modest and delicate. Everything they do must be done so in moderation. Mac’s 3D Glitter, Color is your runway, print campaign breaks the chains of constraint women feel in their everyday to unleash the limitless potential of female creativity. The different shades of pigments coupled with illumination invites women to realize the depths of color they’ve yet to explore, and how this can become the key to unlocking their true self.

This student campaign titled 'Color is your runway' was published in United States in July, 2017. It was created for the brand: MAC Cosmetics, by ad school: Miami Ad School. This Print medium campaign is related to the Beauty industry and contains 2 media assets. It was submitted about 7 years ago.

Credits

Advertising School: Miami Ad School, USA
Art Director: Joao Magalhaes
Art Director / Photographer: Anais Benoudiz
Copywriter: Brenda Fernandez

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