ADVERTISING

Description

Once the Covid 19 crisis hit the Irish commercials production sector like a bullet train, local producers Andrew Freedman (Antidote) and Paul Holmes (Red Rage) had a chat about what we COULD do at this unprecedented difficult time. They instigated an initiative whereby Irish Commercials Directors from CPI member companies would contribute to make a film to inspire hope. According to Freedman “CPI is an industry body representing 21 small Irish businesses in the commercials production sector - we wanted to do something together to be of some help to our country“. The brief was founded in Irish poetry and literature and the resulting film, made entirely by remote working in the last 10 days, combines artistic and creative flair with a timely message that we will all pull each other through this difficult time and come out stronger. The film features impressive original music form Irish composer Denis Kilty. Paul Holmes feels that “By making this film with over 20 Irish directors from CPI member companies, we are bringing our industry together to shine a small light of hope for the Irish people. We want this film to bring some good to those who watch it.”

This professional campaign titled 'Closer Together' was published in Ireland in April, 2020. It was created for the brand: Commercials Producers Ireland, by ad agency: Commercials Producers Ireland. This Film medium campaign is related to the Agency Self-Promo and Public Interest, NGO industries and contains 1 media asset. It was submitted about 2 years ago by Exec Producer: Paul Holmes of Red Rage.

Credits

Advertising Agency: Commercials Producers Ireland (CPI), Dublin, Ireland

ADVERTISING

iStock Essentials

Realistic waving flag of Norther...

Artist: Marta Sydoruk

iStock Signature

Irish Pub neon sign

Artist: antorti

iStock Signature

remote control not responding

Artist: MediaProduction

iStock Essentials

funny guy going into the picture...

Artist: JORGE CORCUERA

iStock Signature

Wipe Transition Flag of Northern...

Artist: Uğur Karamuk

iStock Essentials

3D animation of a pile of suitcases

Artist: vexworldwide

Limited-Time offer. Save 15% on everything with code 15AOTW.

Search iStock

Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.