CIBC Effortless Banking

Agency: Juniper Park\TBWA


CIBC has launched its new “Effortless Banking” campaign, which encourages clients to enjoy the much-anticipated summer season, with the confidence that CIBC’s tools, resources and advice will help them stay on track with spending and saving. The campaign was created in collaboration with the bank’s creative agency partner, Juniper Park\TBWA.

This professional campaign titled 'CIBC Effortless Banking' was published in Canada in June, 2022. It was created for the brand: CIBC, by ad agency: Juniper Park\TBWA. This Digital, Film, and OOH Outdoor media campaign is related to the Finance industry and contains 1 media asset. It was submitted over 1 year ago by Snr Communications Manager: Savanah of Juniper Park\TBWA.


Juniper Park\TBWA:
Nicole Glickman, Managing Director
Jenny Glover, Chief Creative Officer
Paul Little, Group Creative Director
Gira Moin, Associate Creative Director
Laurel Cole, Associate Creative Director
Adam Damiani, Senior Designer
Kristina Cruz-Pura, Junior Art Director
Jon Freir, Senior Copywriter
Dena Thompson, Senior Broadcast Producer
Tim Binkley, Group Account Director
Rodrigo Mendoza, Program Manager
Samantha Fabro, Senior Account Executive

Tammy Sadinsky, SVP Brand and Marketing | People, Culture & Brand
Esther Benzie, VP Brand and Marketing | People, Culture & Brand
Linda Ferrandini, Director, Brand, Advertising & Content | People, Culture & Brand
Rachel Vares, Senior Manager, Brand, Customer Marketing | People Culture & Brand
Jerome Skeene, Manager, Brand, Customer Marketing | People Culture & Brand

Director: James Lees
Production House: Soft Citizen
Editing/Post-Production: Rooster
Online/Post-Production: Fort York VFX
Editing/Post-Production: Rooster
Music/Sound Design: OSO


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