Description
The advertising piece reimagines the iconic banana trend in conceptual art, replacing it with a bright red chili, a vibrant and authentic symbol of Mexican culture. This powerful representation celebrates Mexican pride, highlighting the roots that gave rise to Bankaool, a bank that embodies the cultural richness and innovative spirit of Mexico.
This professional campaign titled 'CHILE' was published in Mexico in November, 2024. It was created for the brand: bankaool, by ad agency: ThePrime. This Content, Design, and Print media campaign is related to the Finance industry and contains 1 media asset. It was submitted 12 days ago.
Credits
Advertising Agency (School): ThePrime
CCO: Charly Arias
Creative Director: Pablo Mesplede
Art Director: Samir Gómez
