Chief Dunking Officer

Agency: Taylor Herring


Introducing our first ever Chief Dunking Officer (CDO) for #McVities - Dr Helen Pilcher!

In a brave effort to save the nation from endless dunking disasters, our CDO has conducted a ground-breaking study to determine the optimal dunk times for some of our most-loved biscuits so that no one has to suffer the tragedy of losing a biscuit in their beverage ever again.

This professional campaign titled 'Chief Dunking Officer' was published in United Kingdom in January, 2024. It was created for the brand: McVitie’s, by ad agency: Taylor Herring. This Film medium campaign is related to the Food industry and contains 1 media asset. It was submitted 3 months ago.


Sign up for our newsletter

Don't miss out. Receive our free weekly newsletter to learn about the best creative work from all around the globe. We're keeping your email safe and confidential.