Description
We had to promote KFC's Night discounts that run from 6 PM to 10 PM. We discovered that the heaviest hours of traffic in Colombia coincide with those same hours, which is why we came up with a powerful message in the place where people stress the most at those times: public transport. Where we show through real images, daily situations that are lived there to make everyone feel identified, showing them that there’s a better place to be at night: KFC
This professional campaign titled 'Chicken nights KFC' was published in Colombia in March, 2023. It was created for the brand: KFC, by ad agency: Mass Digital. This Digital, OOH Outdoor, and Print media campaign is related to the Food industry and contains 3 media assets. It was submitted about 2 years ago by david patiño of Mass digital.
Credits
ECD : David Patiño
Creative director: Josué Nuñéz
Art Director: David Patiño
Copy: Josué Nuñéz
Photographer: Galo Naranjo
