Change Your Cheese, Change Your Planet

Agency: VCCP Media


Violife, the award-winning vegan alternative to cheese products, has announced its new ‘Change Your Cheese, Change Your Planet’ campaign to celebrate it’s dairy free range. The fully integrated campaign devised by VCCP Media, Topcut-Modiano and Newton encourages consumers to try Violife, and ‘Change your Cheese’ from dairy to vegan, in a bid to reduce our harmful impact on the climate.

This professional campaign titled 'Change Your Cheese, Change Your Planet' was published in United Kingdom in February, 2022. It was created for the brand: Violife, by ad agency: VCCP Media. This Integrated medium campaign is related to the Food industry and contains 1 media asset. It was submitted over 1 year ago.


Agencies: VCCP Media, Topcut-Modiano, Newton
Production House: Topcut-Modiano
Director: Gregoris Rentis
Executive Producer: Stamatis Athanasoulas
Producer: Stavroula Dimitriadou
DoP: John Georgiou
Art Director: Michael Samiotis
Food Styling: Tina and Olivia Webb
Styling: Anna Zotou, Evelyna Darzenta
Production Manager: Giorgos Papadimitriou
Make-up Artist: Jade Petropoulou
Hair Stylist: Stella Soulele
1st AD: Akis Theodorozoglou
Casting: Striftaris Casting
Ronin operator: Philipos Kokalis
1st AC: Giorgos Maniatis
Camera Dept.: Giorgos Nikolakis, Christos Valiotis
Gaffer: Grigoris Mosxos
Grip: Kostas Melidis
Editor: Smaro Papaevangelou
Post Production Coordinator: Rena Papoutsi
VFX artists: Antonis Ntelis, Giorgos Kourkoulos
Colorist: Loren White
Music: One Two Music


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