Description
Buying on paper means the house or apartment is still in the planning stage. In some cases, the developer has already built part of the project or neighborhood, so you can see the construction quality and speak to previous buyers.
This teaser ad, which used the newspaper paper itself to emphasize the message, was published on the opening page of Israel’s largest newspaper group, Yediot. The next ad on the following page Showed a rendering of the house.
This professional campaign titled 'Buy a house 'on paper'' was published on July 12, 2025. It was created for the brand: Harey Zahav, by ad agency: Addict. This Print medium campaign contains 2 media assets. It was submitted 5 months ago by excutive creative durector : oren meir of Addict.
Credits
Executive Creative Director: Oren Meir
Creative Director: Ohad Tsaroom
Art Director: Keren Beitelman
Art Director: Andrey Harzav
Social Desiner director: Revital gabay
Designer: Liza Dorohova
Digital Project Manager: Rita zinger
Media: Eyal blackman
Client Manager: Michael butir
Account manger: Shachaf Chashy