Self-examination is key in breast cancer screening. That’s why we wanted to tell women that they need to look carefully at their own breasts.
This professional campaign titled 'Breast' was published in Portugal in April, 2018. It was created for the brand: Laço Foundation, by ad agency: FCB. This Print medium campaign is related to the Public Interest, NGO industry and contains 2 media assets. It was submitted over 5 years ago.
Advertising Agency: FCB Lisbon, Portugal
Creative Director / Copywriter: Edson Athayde
Art Director: Eduardo Tavares
Illustrator: Marco Melgrati