The experimental project, being used by the Dorina Nowill Foundation for the Blind, is a new literacy tool and inclusion called "Braille Bricks"; the initiative was made into a mini documentary that shows the children's real reactions and invites the public to use the hashtag #BrailleBricksForAll.
This professional campaign titled 'Braille Bricks' was published in Brazil in April, 2016. It was created for the brand: Dorina Nowill Foundation for the Blind, by ad agency: TBWA. This Digital medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted over 6 years ago.
Advertising Agency: Lew'Lara\TBWA, Brazil