Description
Insight: Drivers fear losing control off-road.
Big Idea: Jeep handles the terrain effortlessly much like apex predators roaming in their natural habitats.
This student campaign titled 'Born Wild, Drives Wilder' was published in United States in May, 2024. It was created for the brand: Jeep, by ad school: S.I. Newhouse School of Public Communications. This Print medium campaign is related to the Automotive and Personal Transportation industry and contains 3 media assets. It was submitted about 2 months ago by Art Director: Chon Kei Chan of S.I. Newhouse School of Public Communications.
Credits
School: S.I. Newhouse School of Public Communications
Art Director: Chon Kei Chan
Copywriter: Chon Kei Chan
Instructor: Mel White
