Blood of Your Blood


A mother observes the son eating its breakfast, serene, thoughtful and asks him what he has, to which he responds: Its Daddy. Several scenes of life, a wedding, a birth, a romantic dinner, the first steps of a child, always without the presence of the father and with a voice off that repeats:The father did not arrive in time. An ambulance arrives at the hospital, running the patient (father) down the corridor of the hospital. We've heard off that a lot of people do not live all they had to live just because they do not know their blood type. Images of all previous situations but now with the presence of the father. We are back in the kitchen, the child eats the breakfast, we hear a door open and the child rises happily, excited. The father came home and kissed him: Fortunately, Criam arrived in time to save lives.

This professional campaign titled 'Blood of Your Blood' was published in Portugal in April, 2018. It was created for the brand: Criam, . This Film medium campaign is related to the Health industry and contains 1 media asset. It was submitted about 6 years ago.


Advertising Agency: LobbyProductions Creative Boutique
Production: LobbyProductions Movies & Interactive Experiences
Creative Director: Telmo Martins

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