Big Drive

Agency: Leo Burnett


The movie release campaign named "Screens" is signed by Leo Burnet Tailor Made. In the play, the agency created a 30-second video that features the iconic robot from BBB to announce the regulation and conditions of sale of Fiat Mobi, Fiat Argo, Fiat Cronos and Fiat Toro. deployment on digital platforms such as Youtube, Instagram, Facebook and Twitter.

This professional campaign titled 'Big Drive' was published in Brazil in February, 2019. It was created for the brand: FIAT, by ad agency: Leo Burnett. This Film medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted about 5 years ago.


Advertising Agency: Leo Burnett Tailor Made, São Paulo, Brazil
Creative Directors: Tomas Correa, Luciano Lincoln
Art Director: Marcelo Maciel


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