Best solution

Strategy of function replacement

Strategy of forms transformation & changing viewing angles

Strategy of the absurdity and the strangeness

Strategy of reviving and moving solids and humanizing things and objects

Strategy of moving shapes from their familiar medium and their usual positions

Strategy of wordplay ( Play on words appeal)


Ads applied creative strategies to deliver the ad message by creative way

This student campaign titled 'Best solution' was published in Egypt in January, 2019. It was created for the brand: Bridgestone, . This Design and Digital media campaign contains 6 media assets. It was submitted 4 months ago by Graphic designer: Rana Ashraf.


Faculty: Applied arts, Helwan university
supervisor: Dr.Abeer


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