Canon's biggest launch in years for the EOS R mirrorless camera. We invited big photographers like Jimmy Chin and Lindsay Adler to express what being the revolution meant to them. Other ads with influencers were AR activated, telling the story behind each photo.
This professional campaign titled 'Be the Revolution' was published in United States in January, 2019. It was created for the brand: Canon, by ad agency: Dentsu. This Outdoor medium campaign is related to the Electronics, Technology industry and contains 6 media assets. It was submitted over 3 years ago by Associate Creative Director: Lindsei Barros of DDB.
Advertising Agency: 360i, New York, United States of America
Associate Creative Director: Lindsei Barros
Copywriter: Taylor Whitelow