ADVERTISING

Zoom

Background art gallery

Agency: co:collective

Description

A new art gallery of Zoom backgrounds has been launched to add some fun to Zoom meetings and to support artists during the COVID-19 pandemic.
The background art has been designed by artists and can be downloaded from a site called Meeting Masterpieces, where people can also donate to the artist or charity of their choice.
The project has been launched by New York-based strategic and creative transformation consultancy co:collective.
The site features work from a diverse array of talented artists. Each background is either a pre-existing piece from the artist or a new custom creation inspired by the word ‘work’.
Artists can either direct payments straight to their personal Venmo/Paypal accounts, or they can recommend a suggested charity donation.

This professional campaign titled 'Background art gallery' was published in United States in April, 2020. It was created for the brand: Zoom, by ad agency: co:collective. This Digital medium campaign is related to the Electronics, Technology, Professional Services, and Public Interest, NGO industries and contains 4 media assets. It was submitted over 2 years ago.

Credits

Advertising Agency: co:collective
Creatives: Sam Hoffman, Joesephine Kim

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