The latest instalment of the ‘Bank of Antandec’ campaign sees Ant and Dec return to role as fictional banking CEOs. This time, they’re attempting to teach children money confidence – however they’ve not quite got it right. In contrast to the Bank of Antandec’s endeavours, Santander has teamed up with Twinkl – one of the world’s largest online educational platforms – to launch free, curriculum-friendly learning materials, highlighting their commitment to supporting financial education, both at home and in the classroom.
Breaking on 23rd June, ‘Back to School’, the 60-second commercial at the heart of the campaign, shows the banking supremos bursting into a classroom to impart their questionable financial wisdom, only to find that Santander - with the help of Twinkl - have got their first with The Numbers Game.
This professional campaign titled 'Back to School' was published in United Kingdom in June, 2022. It was created for the brand: Santander, by ad agencies: Engine and Sidhu & Simon. This Film medium campaign is related to the Finance industry and contains 1 media asset. It was submitted about 1 month ago.
Creative Partner Jo Moore
Art Director Paul Hancock
Copywriter David Newbold
Strategy Director Nicola Dyball
Account Management Will Lever – CMD
Katrina Jackson – Senior Account Director
Kelly Mahon – Account Manager
Agency Producer Victoria Doran
Director Declan Lowney
Production Producer Simon Monhemius
Exc Producer Siobhan Murphy
DOP Simon Richards
Offline Editing Charlie Moreton @ The Assembly Rooms
Production company Merman
Post Production Creative Outpost
Post Production Producer Caroline McNulty
Post Production VFX team Tim Gaydon, Burak Atay and Otis Guiness-Walker
Sound Recording Studio Creative Outpost
Sound Engineer Dave Robinson
Sidhu & Simon Nav Sidhu – Co-Founder and Managing Director
Dan Staples – Associate Director