Santander has installed giant taps gushing with coins on billboards in London and Manchester to publicise the bank’s offer of monthly cashback on household bills.
Created by advertising agency Engine Creative, the execution is a striking use of “special build” out- of-home media. The execution memorably promotes Santander’s offer of cashback on household bills such as gas, electricity and water for holders of its 123 Current Accounts.
This professional campaign titled 'Santander cashback campaign' was published in United Kingdom in November, 2021. It was created for the brand: Santander, by ad agency: Engine Creative. This Experiential medium campaign is related to the Finance industry and contains 5 media assets. It was submitted about 1 year ago.
Advertising Agency: Engine Creative, UK
Creative: Ed Tuddenham, Martin Lindley
Strategy Director: Nicola Dyball
Account Management: Nick Pawlak, Marianne Roberts, Tom Butler, Shannel Darko
Agency Senior Project Manager: Chelsea Chapman
Agency Designer: Aaron Pacey
Production Co: Posterscope, MediaCo
Media planning/buying: Carat