Atomic Girl

Agency: Y&R


Edukaciniai, one of the leading e-shops in Lithuania selling toys, launched a special feature - the birthday gift wish list. We were asked to come up with a poster targeting parents.
Birthday gifts are always a tough challenge. It’s easy to come with a “wrong” gift and see how smile disappears from child’s face. We decided to use this insight and warn parents about the “wrong” gift consequences. We see an increasing number of gift wish lists filled on our website and expect this will become a popular way for the kids to get the gift they love.

This professional campaign titled 'Atomic Girl' was published in Lithuania in May, 2018. It was created for the brand: Edukaciniai, by ad agency: Y&R. This Print medium campaign is related to the Retail Services industry and contains 1 media asset. It was submitted almost 6 years ago.


Advertising Agency: Not Perfect | Y&R Vilnius, Lithuania
Creative Director: Marius Lukosius
Art Director: Viktorija Rumiancevaite
Copywriter: Rokas Eltermanas
Photographer: Tomas Vyšniauskas
Dress: Flore Vauvillé
Make-up: Viktorija Barkauskaitė
Post Production: Rimas Šablinskas


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